14 min listen
Effective B2B Marketing Channels, Segments, & Strategies -- (Part 1) Doug Bell // Searchmetrics
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Effective B2B Marketing Channels, Segments, & Strategies -- (Part 1) Doug Bell // Searchmetrics
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
17 minutes
Released:
May 23, 2018
Format:
Podcast episode
Description
Today we’re going to talk about B2B marketing with Doug Bell, who is the VP of Marketing at this podcasts’ sponsor, Searchmetrics. In this episode, Doug is going to tell us how he combines his previous experience in finance with his understanding of brand marketing, the customer segments he has developed, and how he thinks about matching the right products with the right customer. Transcript: https://benjshap.com/martech-podcast/effective-b2b-marketing-channels-segments-strategies-part-1-doug-bell-searchmetrics Interview Guest Website: www.searchmetrics.com
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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
May 23, 2018
Format:
Podcast episode
Titles in the series (100)
Marketing to Millennial: Snapchat, Instagram & Beyond (Part 2) -- Kate Talbot // Talbot Consulting by MarTech Podcast ™ // Marketing + Technology = Business Growth