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184 | Marty Neumeier: The Future Of Branding & Brand Strategy

184 | Marty Neumeier: The Future Of Branding & Brand Strategy

FromBrand Master Podcast


184 | Marty Neumeier: The Future Of Branding & Brand Strategy

FromBrand Master Podcast

ratings:
Length:
53 minutes
Released:
Feb 14, 2024
Format:
Podcast episode

Description

In this episode of the brand master podcast, I’m speaking with the best-selling author of The Brand Gap, the Brand Flip, zag, scramble, and Meta-skills, Mr. Marty Neumeier about the future of branding and brand strategy. 
? Learn more:⁠ ⁠https://brandmasteracademy.com/brand-master-podcast/⁠⁠   
First, you’ll learn from the master, what brand strategy is with his unique definition and why it’s so important for modern creatives and brand builders.   
Next, you learn the importance of specialization, how to find your zag, and what graphic designers can do to prepare for the future.   
Later you’ll learn the difference between brand strategy vs marketing strategy and how to provide the ROI of branding.    
Finally, you’ll learn the most effective questions brand strategists need to ask to develop an effective brand strategy. 
For more brand strategy resources and downloads visit⁠ ⁠https://brandmasteracademy.com/⁠⁠
Released:
Feb 14, 2024
Format:
Podcast episode

Titles in the series (100)

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com