In the second part of this Feature, Scott Montgomery, Founder & President at CrankTank, gives us the details of the company while also giving insightful predictions of the e-commerce environment as a result of COVID 19 changes. From aiding the digital transition of small to large business, Montgomery gives insights on how to grow your business while competing with others who may seem more digitally native. Here' the rest of the story.   In part two, Scott discusses The implication of digital marketing during COVID; How to keep up with digitally native brands; The consumer effects of seeing an Instagram ad; Focusing on commerce optimized market strategies; How to grow your audience; And so much more.    Join us while Ramon Vela interviews Scott in Part 2 of this episode and listen to him share the inside story of a brand.   For more on CrankTank visit: https://cranktank.net/     Fenix Commerce - https://www.fenixcommerce.com/ MarketerHire -  https://marketerhire.com/ (code: SOB) Retention Science - RetentionScience.com