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Maskcara Beauty - More than a Beauty Brand, It's a Sisterhood

Maskcara Beauty - More than a Beauty Brand, It's a Sisterhood

FromThe Story of a Brand


Maskcara Beauty - More than a Beauty Brand, It's a Sisterhood

FromThe Story of a Brand

ratings:
Length:
28 minutes
Released:
Jul 14, 2020
Format:
Podcast episode

Description

Some lucky people know very early on what is their true calling in life. Cara Brook, Founder & CEO of Maskcara Beauty, discovered her dream when working on a 5th-grade science project. But her beauty company didn’t come as easily as her vision. For years she struggled with financial setbacks such as living in her mother’s garage as a single mom. All the while, however, she never let go of her dream. Find out how she was able to grow a humble beauty blog into a multi-million dollar brand. Here is her story... In the first part of this Feature, Cara talks about The overall mission of Maskcara Beauty, How her dream of starting a make-up company started all the way back in 5th grade, How becoming pregnant at 25 put her through an emotional crisis- and how it ultimately led her to commit to self-sufficiency, How she was able to grow her beauty blog to reach 4 million hits a month, What the early stages of creating her own beauty product looked like, How she handled the terrifying process of funding her business, Why it was so important to stay in the present moment while building her brand, and so much more.   Join us while Ramon Vela interviews Cara in Part 1 of this episode and listen to her share the inside story of a brand.   For more on Maskcara Beauty visit: https://www.maskcarabeauty.com/en     Fenix Commerce - https://www.fenixcommerce.com/ MarketerHire -  https://marketerhire.com/ (code: SOB) Retention Science - RetentionScience.com
Released:
Jul 14, 2020
Format:
Podcast episode

Titles in the series (100)

The Story of a Brand Podcast is a show focused on e-commerce brands and the entrepreneurs, products, and customers that make up the brand. We believe that people want to buy from authentic Brands they love, admire, and to whom they feel community. Whether it’s how the brand obsesses over the customer experience or how they design or manufacturer their product or their stance on social issues. Our show attempts to illustrate the “Why” people connect to the Brands they love and perhaps just as important, how the Brand connects the customer to the world around them.