Today, we have a special episode. We announce and discuss our “New Strategic Alliance” with Compass Rose Ventures! I’m joined by Rose Hamilton, Founder and Principal Advisor of Compass Rose. We discuss the challenges facing brands in 2024, how this strategic alliance addresses those challenges, and other changes to The Story of a Brand Show. Highlights: * Why Compass Rose Ventures * What’s stopping brands from moving forward * The SWAT Team approach * Taking a holistic view of a brand * The two reasons why I started the show * Making 1 + 1 = more than 2 * Getting the fundamentals right * Brands: what doesn’t kill you makes you stronger * Seeking clarity in decision-making * Growing from Founder to CEO * Communication as a driver of a brand’s growth * Why mission-based brands build from within * And more…           Join Ramon Vela and Rose Hamilton as we break down the inside story of The Story of a Brand in 2024. For more on Compass Rose Ventures, visit: https://compassroseventures.com/ Subscribe and listen to the podcast on all major apps. Search for “The Story of a Brand” on your favorite podcast player.