Janna Ronert is the Founder and Chairwoman at IMAGE Skincare, a clean, clinical skincare brand powered by proven ingredients and smart botanicals. Janna's journey began growing up on a farm where she learned the value of hard work and determination. Despite having an entrepreneurial spirit from a young age, Janna ended up working for Fortune 100 companies and found great success in different sales & marketing roles. Later in her career, she came to terms that she was not happy and realized her passion was always in skincare. She took a leap of faith, left her secure job, went back to school to become an esthetician, and started working at a doctor's office for minimum wage, immersing herself in the industry and eventually creating her own product line. Today, IMAGE Skincare is a global brand with over 25,000 customers across 60 countries and is the #1 spa and salon professional skincare brand in the US.She emphasizes the importance of following one's intuition and instincts when making career changes, as well as being aware of personal strengths and weaknesses. Janna candidly discusses her own experience of overcoming imposter syndrome, starting her product line with zero money, and the challenges and lessons she learned during the early days of her business. Janna talks about the power of visualization and how we can all think even bigger about our goals & dreams. Janna also shares insights into her most recent business venture, Hush & Hush, and highlights the differences between launching a business in the present day versus twenty years ago. In this episode, we’ll talk to Janna about:* Why fear holds people back from taking that first step. [02:49]* Janna's upbringing and the foundation of her confidence. [04:12]* Her early relationship with money and hard work. [06:55]* Understanding what you want, and what you don’t want. [09:22]* What triggered Janna to leave her secured 9-5 job. [12:03]* Entering the beauty industry and experiencing impostor syndrome. [13:18]* Janna’s BIG vision in building her own beauty company. [18:54]* Funding her business and building connections. [28:03]* Instilling a strong work ethic in her children. [32:19]* Choosing the right business partner. [37:06]* The significance of having a big vision. [47:03]* Janna’s role as a mother and entrepreneur. [48:52]* The difference between starting a business now vs. 20 years ago. [50:33]This episode is brought to you by Beeya:* If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.* Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10. Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Janna: * IMAGE Skincare Website: https://imageskincare.com/* IMAGE Skincare Instagram: https://www.instagram.com/imageskincare/* Janna Ronert's Instagram: https://www.instagram.com/jannaronert/ Hosted on Acast. See acast.com/privacy for more information.