In the first part of this episode Steve Weiss, CEO of MuteSix, talks about the early days transitioning from stand-up comedy to digital marketing. He delves deep into what drives his passion to help e-commerce brands succeed. He then offers an insight into how he has built such high morale within his company and why it’s so important to him. All this and more... In the first part of this episode, Steve talks about The early vision of MuteSix, how he blended his comedy career with his interest in direct to consumer commerce; How his comedic skills translate into working in sales; the learning curve transitioning into sales and marketing; How he was able to create a positive culture in his company; his core values as a CEO and leader; How his company has been impacted by the pandemic; taking time to check-in with the team; How the clients of Mute Six have responded to the pandemic; the advice he is able to give; the opportunity many direct to consumer brands have available during this time; Which marketing channels are working best in his opinion, and more.  Join us while Ramon Vela interviews Steve in Part 1 of this episode and listen to him share the inside story of a brand. For more on MuteSix visit: https://www.mutesix.com/ Malomo - https://gomalomo.com/cf Klaviyo -  https://www.klaviyo.com/ Retention Science - RetentionScience.com