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Rocket Science, Barbie Parties, and Marketing Magic: Inside the Uncopyable Demand Blueprint

Rocket Science, Barbie Parties, and Marketing Magic: Inside the Uncopyable Demand Blueprint

FromThe B2B Marketing & Sales Podcast


Rocket Science, Barbie Parties, and Marketing Magic: Inside the Uncopyable Demand Blueprint

FromThe B2B Marketing & Sales Podcast

ratings:
Length:
54 minutes
Released:
Nov 13, 2023
Format:
Podcast episode

Description

In this episode, Steve and the host discuss a new term, the "Distinctive Demand Blueprint," and discuss the importance of being distinctive in marketing. The conversation also touches on the use of AI in research and analysis, the concept of demand generation, and the importance of unique branding. Miller concludes by discussing the three pillars of his marketing approach: demand generation, response-driven marketing, and account-based marketing.============= Follow Dave: https://www.linkedin.com/in/davidloomis/Get Dave's book: Marketing Is Everything We DoInterested in learning how Voice of the Customer can grow your business? Contact Dave: dave@loomismarketing.com=============Follow Steve:https://www.linkedin.com/in/steveamiller/Get Steve's bestselling book: Uncopyable: How to Create an Unfair Advantage Over Your CompetitionWant to learn how to generate more business without spending a ton of moolah, and separate yourself from the competition? Steve's online presentations and consulting will make you UNCOPYABLE! Contact him: stevem@beuncopyable.com
Released:
Nov 13, 2023
Format:
Podcast episode

Titles in the series (84)

A weekly 30-40 minute podcast for B2B marketing and sales people. Hosted by THE Dave Loomis, author of "Marketing is Everything We Do," and Steve Miller, aka Kelly's Dad and author of UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition," they share real, implementable advice for attracting, converting, and keeping high-quality clients, and clearly separating you from the competition. Whether you're a startup or an established business, learn the most effective online and offline tools, killer branding tactics, lead generation and customer retention tactics that work today. Send your questions to podcast@theadventure.com. Connect with Dave and Steve:https://www.linkedin.com/in/steveamiller/ https://www.linkedin.com/in/davidloomis/