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Episode 4: The Intelligent Path to Revenue (Gong & Klue)

Episode 4: The Intelligent Path to Revenue (Gong & Klue)

FromThe Marchitect


Episode 4: The Intelligent Path to Revenue (Gong & Klue)

FromThe Marchitect

ratings:
Length:
31 minutes
Released:
Aug 12, 2021
Format:
Podcast episode

Description

In this episode of The Marchitect, my guest co-host Jason Smith, CEO of KLUE, and I chat with Gong’s infamous CMO, Udi Ledergor, about how the world of buyers and sellers has changed. And not just during the pandemic, probably forever.Sales teams today more than ever need an intelligent path to revenue. That’s at the root of a recent conversation with two great product marketing minds as they navigate how the world has changed in the past 15 months and how product marketing and sales continue to evolve.In this session, we discussed:Gong's approach to accelerating customer growth Who are your key stakeholders when it comes to (product) marketing The importance of interlocking sales and (product) marketingHow to enable sales success through collaboration
Released:
Aug 12, 2021
Format:
Podcast episode

Titles in the series (38)

Presented by Pavilion, Powered by Casted & Produced by Share Your GeniusThe tide has turned, b2b buyers and sellers interactions have changed. Introducing a podcast series, The Marchitect, for b2b (product) marketing executives. Each episode will feature in-depth advice from executives who will tell you how they built impactful teams, optimized go-to-market efforts, and enabled customer-facing teams. The Marchitect is an easily digestible way to learn from your peers as you aspire to be an Architect of Growth.Welcome, and enjoy this podcast.Visit https://www.productmarketingcommunity.co to get access to all of the latest and greatest product marketing content!