38 min listen
Episode 7: Revenue Enablement Fuel (Linkedin & Klue)
FromThe Marchitect
ratings:
Length:
33 minutes
Released:
Oct 21, 2021
Format:
Podcast episode
Description
The No. 1 reason sales reps miss quota is they can’t articulate value when speaking to buyers. In this episode, we discuss how product marketing can fuel more productive conversations. Sudeep explains the difference between sales enablement and revenue enablement. He also shares how LinkedIn obtains competitive intelligence—and how he analyzes the data to make sure the GTM team has the right insights.
Released:
Oct 21, 2021
Format:
Podcast episode
Titles in the series (38)
Episode 2: A CMO's Perspective: Adapting to New Buying Realities (Gong, Drift, Lessonly, Wanderlust): <p>What used to work had to be shifted, adjusted, and changed to fit the new landscape. What could possibly be next? Throw out your pre-covid blueprint. The Product Marketing Community brought together an all-star cast of inspiring thought leaders to t... by The Marchitect