What an episode we had today with the one and only Founder of Generations Digital, George Nenni! As he so pointedly so stated, "there is no substitute for hard work," and he has definitely put in the work. Do you hold your ad agency accountable for Paid Search? Are you asking them questions about their approach? George offers some helpful, simple, and easy tips so that any manager can be more involved in knowing where their money is being spent and how.Buy George's Latest Book "A Car Dealer’s Guide to Google Business Profile" on Amazon: https://amzn.to/3uHRQSSLearn More About BZ Consultants Group: https://bit.ly/3LiKxal