Dive into a transformative journey with "Facts Not Feelings" as we unveil groundbreaking strategies that will revolutionize your auto dealership's success. Join host Brooke Furniss and marketing maestro Paul Crisci in a dynamic dialogue that cuts through the noise, offering you a roadmap to unparalleled growth and resilience in the automotive sector. Whether you're aiming to amplify your online presence, master Google Analytics, or rediscover foundational business principles, this episode is your gateway to elevating your dealership to new heights.3 Main TakeawaysLeverage Google Analytics for Dealership Success: Unlock the potential of Google Analytics to enhance your dealership's online presence. Learn actionable insights to interpret customer behaviors and optimize your digital marketing campaigns for increased engagement and boosted sales.Embrace Fundamental Strategies in Auto Dealership: Discover the importance of adhering to core business principles in the ever-evolving automotive sector. Understand how a steadfast focus on essential dealership operations can catalyze enduring success and stability, setting your business apart in the competitive auto market.Master Integrated Marketing in Auto Sales: Gain in-depth knowledge of vital integrated marketing approaches crucial for every auto dealership's growth. Learn to harmonize your online and offline marketing tactics to forge a unified and compelling brand narrative, significantly amplifying your sales impact.Connect ?Paul Crisci: https://qrcc.me/s9j0229nv3zy BZ Consultants Group: https://qrco.de/bcqqFo     Apple?️ https://apple.co/3DYjWN0 Spotify ? https://spoti.fi/3DNNgFI   Youtube ▶️ https://bit.ly/3jDwPoO? Chapters:0:00 - Introduction to Facts Not Feelings2:52 - Mastering GA4: Essential for Auto Dealerships4:42 - Addressing Auto Industry Complacency5:52 - Leveraging Google Analytics for Smarter Decisions18:23 - Demystifying Customer Experience in Digital Age26:40 - Aligning People, Process, and Product: Strategic Integration for Dealerships29:09 - Revolutionizing BDC Strategy: Mastering Lead Management and Conversion36:12 - Empowering Dealership Teams: Emulating Apple's Customer Service Excellence41:17 - Debunking Fantasy Advertising: Real Strategies for Real Result48:30 -  Harnessing Consistency in Advertising: Building Brand Awareness52:48 - Quick Hits: Insights and Superpowers with Paul Crisci