Discover groundbreaking strategies in this must-watch episode of 'Facts Not Feelings,' where host Brooke Furniss and Sam Vukas, COO of Dealer eProcess, dive into the future of automotive digital retailing. Learn how cutting-edge trends, innovative metrics, and pivotal user experience improvements are revolutionizing how dealerships engage and satisfy online shoppers. This episode is essential for dealers, general managers, and digital marketing enthusiasts aiming to stay ahead in the fast-evolving automotive industry. Don't miss out on these critical insights to elevate your dealership's success.3 Main TakeawaysMaximize GA4 Insights: Unlock the power of Google Analytics 4 to deeply understand what drives your shoppers. Discover how to use GA4's rich insights to tailor your website, enhance user engagement, and supercharge your dealership's online performance.Mobile UX Mastery: Master the art of mobile user experience! Learn key strategies to optimize your dealership's website for mobile users, ensuring smooth navigation, effective CTAs, and an overall seamless shopping experience that converts.Strategic Team Unity: Break down silos and boost your digital success! Find out how cross-departmental collaboration can create a unified digital strategy, amplify your dealership's online presence, and provide a superior experience for every visitor.Connect ?Sam Vukas: https://qrcc.me/sak4g9nplzqd BZ Consultants Group: https://qrco.de/bcqqFo     Apple?️ https://apple.co/3DYjWN0 Spotify ? https://spoti.fi/3DNNgFI   Youtube ▶️ https://bit.ly/3jDwPoO? Chapters:0:00 - Introduction: Navigating the Future of Car Shopping1:45 - Harnessing GA4: Aligning Metrics with Consumer Behavior and Business Goals4:36 - Beyond Conventional Metrics: Innovating UX with Brochures and Window Stickers8:19 - Optimizing Mobile UX: Navigating Screen Space and Interactivity in Automotive Retail14:31 - Harmonizing Cross-Departmental Efforts for a Cohesive Digital Experience21:16 - Embracing AI in Dealerships: Opportunities and Caution27:14 - Streamlining UX for Enhanced Engagement: Prioritizing Clarity and Convenience33:32 - Data-Driven Website Enhancements: Navigating Through Analytics and Compliance41:43 - Peering into the Future: Adapting to Evolving Digital Retailing Trends in Automotive45:19 - Insightful Conclusions: Engaging with Industry Expertise and Personal Vision