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How agency leaders can help account managers to grow existing client business, with Jenny Plant

How agency leaders can help account managers to grow existing client business, with Jenny Plant

FromCreative Agency Account Manager Podcast


How agency leaders can help account managers to grow existing client business, with Jenny Plant

FromCreative Agency Account Manager Podcast

ratings:
Length:
20 minutes
Released:
Oct 9, 2023
Format:
Podcast episode

Description

This episode is for agency leaders who are supporting their account manager to grow the existing client business.

I’m going to share tips for ensuring the agency leadership team are providing the right level of support to their account management team in three key areas;

1. Providing the commercial context
2. Internal processes
3. Relationship risk management

If you are an account manager, or you have an account manager or account director or client services director in your team, who you want to provide with the mindset and the skillset to grow the existing business, then we will be opening applications soon for the Account Accelerator programme, a year long programme we're kicking off in January 2024. We'll have an initial nine week period where we give you all the training, all the strategies, a toolbox of different ways that you can grow your business, and then you will also receive the support from me to implement. You'll also join a peer group on Slack with other account managers, account directors, group account directors, client services directors who are all doing the same thing.

If you're interested, please contact me on LinkedIn or send me an email at jenny@accountmanagementskills.com or visit the Account Accelerator programme page on my website. We'll be updating the website very soon with a full page of all the learning outcomes that you can expect to achieve.
Released:
Oct 9, 2023
Format:
Podcast episode

Titles in the series (100)

This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.