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Redefining How to Scale a Creative Agency

Redefining How to Scale a Creative Agency

FromKaffeen Espresso | supercharged agency new business & marketing


Redefining How to Scale a Creative Agency

FromKaffeen Espresso | supercharged agency new business & marketing

ratings:
Length:
22 minutes
Released:
Nov 5, 2023
Format:
Podcast episode

Description

In this episode, I discuss the frustrations of traditional lead generation strategies and propose the alternative use of lean strategies to achieve substantial growth for creative agencies. Emphasizing consistency and strategy, I suggest automated tools to boost the effectiveness of lead generation. To implement this, you have to have a strong grasp of your target audience, understand sales psychology, and make optimal use of LinkedIn Sales Navigator. This approach not only raises the visibility of an agency but also puts the agency back in a position of power and allows it to nurture relationships over time consistently. Resources mentioned in this episode:> Lead Flow Sprint > https://www.kaffeen.club/lfs <> Win Clients Consistently > https://www.kaffeen.club/wcc < > Client Magnet Book > https://www.kaffeen.club/book <
Released:
Nov 5, 2023
Format:
Podcast episode

Titles in the series (77)

A podcast series from Charlotte Ellis Maldari, founder of Kaffeen, a new business and marketing consultancy for creative agencies. In short, Charlotte keeps your studio busy. Each episode, Charlotte interviews an expert in their field, takes listener questions and peruses topics of industry interest. This is a show that’ll inspire you to kick start your agency growth and generally to make creative agency sales and marketing feel more manageable and less grubby.