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Season 5. Episode 3: Putting in the Work, Jeanne Hopkins, Executive Vice President and CMO for Ipswitch
FromCMO Insights
Season 5. Episode 3: Putting in the Work, Jeanne Hopkins, Executive Vice President and CMO for Ipswitch
FromCMO Insights
ratings:
Length:
16 minutes
Released:
Sep 22, 2020
Format:
Podcast episode
Description
In this episode of CMO Insights, Jeff Pedowitz sits down with Jeanne Hopkins, Executive Vice President and CMO for Ipswitch.
Jeanne talks about;
The changing role of of marketing and the CMO’s role over the past 14 years
How putting in the work with sales and marketing to align will improve results in the short and long term
Her words of advice to up-and-coming CMO’s.
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Jeanne talks about;
The changing role of of marketing and the CMO’s role over the past 14 years
How putting in the work with sales and marketing to align will improve results in the short and long term
Her words of advice to up-and-coming CMO’s.
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Sep 22, 2020
Format:
Podcast episode
Titles in the series (100)
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