15 min listen
Season 4. Episode 1: Personalization at Scale : Ben Lazar, Chief Marketing and Product Officer of Payspan
FromCMO Insights
Season 4. Episode 1: Personalization at Scale : Ben Lazar, Chief Marketing and Product Officer of Payspan
FromCMO Insights
ratings:
Length:
21 minutes
Released:
Sep 22, 2020
Format:
Podcast episode
Description
In this episode of CMO Insights, Jeff Pedowitz sits down with Ben Lazar, Chief Marketing and Product Officer of Payspan.
Ben talks about:
Personalization at scale and how difficult it is to do right
Achieving higher value in your messaging by looking at how your customer engages their customer
The impact that AI will have on the future of marketing
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Ben talks about:
Personalization at scale and how difficult it is to do right
Achieving higher value in your messaging by looking at how your customer engages their customer
The impact that AI will have on the future of marketing
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Sep 22, 2020
Format:
Podcast episode
Titles in the series (100)
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