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Season 8. Episode 19: The Power of Experiential Marketing with Brook Jay, CEO and Founder, All Terrain Collective

Season 8. Episode 19: The Power of Experiential Marketing with Brook Jay, CEO and Founder, All Terrain Collective

FromCMO Insights


Season 8. Episode 19: The Power of Experiential Marketing with Brook Jay, CEO and Founder, All Terrain Collective

FromCMO Insights

ratings:
Length:
20 minutes
Released:
Oct 26, 2023
Format:
Podcast episode

Description

In the fast-paced and ever-evolving marketing landscape, businesses need to adapt and find innovative ways to connect with their audiences. Enter experiential marketing - a dynamic approach that builds brand loyalty and creates impactful connections. In this episode of the CMO Insights podcast, the remarkable Brook Jay, CEO and Founder of All Terrain Collective, shares her expertise and experiences in the world of experiential marketing.
Discussion points include:

A Journey of Innovation

Lessons from 25 Years of Experience

The Power of Experiential Marketing

Navigating the Changing Landscape of Brand Loyalty

The Hybrid Collective Model


Connect with Brook Jay on LinkedIn - https://www.linkedin.com/in/brookjay/
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group - https://www.pedowitzgroup.com/
Get Jeff’s book ‘AI Revenue Architect’ - https://www.pedowitzgroup.com/resources/ai-revenue-architect/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Oct 26, 2023
Format:
Podcast episode

Titles in the series (100)

Learn how to make digital revenue happen. Gain insights into Digital Transformation, the Customer Experience and Innovation by listening to your fellow CMO's as they discuss organizational changes, dynamics, digital transformation, and operationalizing the customer experience using content, programs, campaigns, personas, full life cycles and more.