24 min listen
Season 8. Episode 7: Part 2 - The best and worst of technology: Scott Brinker, VP Platform Ecosystem at Hubspot
FromCMO Insights
Season 8. Episode 7: Part 2 - The best and worst of technology: Scott Brinker, VP Platform Ecosystem at Hubspot
FromCMO Insights
ratings:
Length:
20 minutes
Released:
Jan 11, 2023
Format:
Podcast episode
Description
In Part 2 of a 2-part series, Jeff talks with Scott Brinker about the proliferation of technology and how to navigate the landscape for marketing and sales teams.
Discussion points include:
The rise of sales tech
The healthy tension between marketing and sales
Gartner's next prediction on marketing's reporting structure
Marketing and sales collaborating and 'attribution'
Scott's opinion on upcoming trends
Open ai and GPT-3 and GPT-4
Connect with Scott Brinker at https://chiefmartec.com/
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Download a free chapter of Jeff's book 'F the Funnel' https://jeffpedowitz.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Discussion points include:
The rise of sales tech
The healthy tension between marketing and sales
Gartner's next prediction on marketing's reporting structure
Marketing and sales collaborating and 'attribution'
Scott's opinion on upcoming trends
Open ai and GPT-3 and GPT-4
Connect with Scott Brinker at https://chiefmartec.com/
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Download a free chapter of Jeff's book 'F the Funnel' https://jeffpedowitz.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Jan 11, 2023
Format:
Podcast episode
Titles in the series (100)
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