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Season 3. Episode 8: Global and Nimble : Greg Gibbons, SVP of Communications at Siemens Corporation

Season 3. Episode 8: Global and Nimble : Greg Gibbons, SVP of Communications at Siemens Corporation

FromCMO Insights


Season 3. Episode 8: Global and Nimble : Greg Gibbons, SVP of Communications at Siemens Corporation

FromCMO Insights

ratings:
Length:
14 minutes
Released:
Sep 20, 2020
Format:
Podcast episode

Description

This week’s guest on CMO Insights is Greg Gibbons, SVP of Communications at Siemens Corporation.
Greg discusses;

Providing a full spectrum of marketing services for diverse business groups throughout a large company

Globalizing the marketing function and building resources across markets

The challenge of being nimble in today’s technological age and driving a strategy of digitalization


Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
 
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Released:
Sep 20, 2020
Format:
Podcast episode

Titles in the series (100)

Learn how to make digital revenue happen. Gain insights into Digital Transformation, the Customer Experience and Innovation by listening to your fellow CMO's as they discuss organizational changes, dynamics, digital transformation, and operationalizing the customer experience using content, programs, campaigns, personas, full life cycles and more.