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Episode 222: Et Tu, Brute?: How Leaders Can Overcome Deceit & Sabotage

Episode 222: Et Tu, Brute?: How Leaders Can Overcome Deceit & Sabotage

FromThe B2B Revenue Executive Experience


Episode 222: Et Tu, Brute?: How Leaders Can Overcome Deceit & Sabotage

FromThe B2B Revenue Executive Experience

ratings:
Length:
26 minutes
Released:
Sep 14, 2021
Format:
Podcast episode

Description

On a beautiful day in mid-March, you happily stroll into your workplace ready to tackle the most pressing issues facing your organization. You turn to your most faithful advisor and signal it’s time to get to business. All of a sudden, that same advisor, Brutus, starts stabbing you. And everyone else in the senate does, too. This easily makes your top-ten worst Mondays. Why is it that leaders never see betrayal before it happens? 
OK, so maybe it’s not as bad as Caesar, but as a leader in your organization, you need to be prepared to handle betrayal, theft and deceit — which means you need to listen to Today’s guest, Brandon Wilson, President and CEO of Wilbron Inc, and author of Sabotage - Leadership that Overcomes Betrayal, Theft and Deceit. 
Brandon joins me to share his expertise and be the oracle you need to turn the tide on the Ides of March and avoid ever falling victim to professional sabotage. 
In this episode, we discuss: 
- The importance of thinking in terms of legacy 
- Why leaders often fail to spot sabotage despite how common it is 
- The 4 horsemen of sabotage (and how to spot and stop them) 
Now that you know how to spot sabotage before it happens, are you ready to learn how to employ buyer-first principles or the role data should play in your organization? 
Check out the full list of episodes: The B2B Revenue Executive Experience. 
Released:
Sep 14, 2021
Format:
Podcast episode

Titles in the series (100)

The B2B Revenue Executive Experience is a podcast dedicated to helping executives train their sales and marketing teams to optimize growth. Whether you’re interested in increasing margins and growing your market share, enabling your teams to compete on value rather than price, hiring new employees, or trying to stay at the forefront of the latest in sales and marketing techniques, this podcast will give you the tools and skills necessary to win in a B2B marketplace.Each episode features an interview with a thought leader or practitioner, discussing topics like: value selling, B2B sales, sales enablement, sales performance, marketing enablement, increasing revenue, increasing margins, increasing market share, sales strategy, and more.