Media company Team Whistle buys production company/agency Tiny Horse, further showing that revenue diversification is king in media and content marketing today. Joe Rogan signs with Spotify and Joe and Robert chiming in on who is the real winner. The White House is putting the smackdown on Twitter and social media regarding Twitter's labeling of the President's tweets, while Zuckerberg keeps making the wrong decisions for Facebook. Joe raves about Prof G's podcast with Sam Harris regarding the destruction of the advertising model and rants about how TV advertisers can't keep an agreement. Robert has a Quibi update, comments about Google's news initiative with McClatchy and raves about a roofing company doing the weather. This week's sponsor: Content Marketing Awards   ------ Subscribe to PNR: This Old Marketing at Apple Podcasts, Google Podcasts, Stitcher, iHeartRadio, Spotify or wherever you listen to fine podcasts. Subscribe to Joe Pulizzi's Random Newsletter at JoePulizzi.com. Follow Joe @JoePulizzi. Joe's new #thriller is now available at TheWilltoDie.com. Also, get Joe's Corona Marketing book free. Subscribe to Robert Rose's newsletter at The Content Advisory. Follow Robert @Robert_Rose.