22 min listen
Synergies Between RevTech & Buying Group Marketing -- Joe McNeill // Influ2
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Synergies Between RevTech & Buying Group Marketing -- Joe McNeill // Influ2
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
20 minutes
Released:
Aug 4, 2022
Format:
Podcast episode
Description
Joe McNeill, Chief Revenue Officer at Influ2, talks about the collaboration of rev tech and buying group marketing. Organizations not only need to be more efficient with their commercial spend, they need to specifically target those personas that matter the most to them. In reality, it’s usually more than one person involved in the B2B buying process, and marketing to them all means having relevant messaging for each person. Today, Joe discusses synergies between rev tech and buying group marketing. Show NotesConnect With:Joe McNeill: Website // LinkedInThe Rev Gen Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Aug 4, 2022
Format:
Podcast episode
Titles in the series (100)
Modern Sales Technology Stacks -- Don Otvos // LeanData by MarTech Podcast ™ // Marketing + Technology = Business Growth