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Is the Marketing Career a Passion or a Means to an End? with Bryan Kramer

Is the Marketing Career a Passion or a Means to an End? with Bryan Kramer

FromMarketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers


Is the Marketing Career a Passion or a Means to an End? with Bryan Kramer

FromMarketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers

ratings:
Length:
36 minutes
Released:
Jun 22, 2023
Format:
Podcast episode

Description

Join Dots Oyebolu on the Marketing Leadership podcast as he speaks with Bryan Kramer, CEO and Executive Strategist and Business Coach at H2H™ Companies.There's never been a more exciting time to be in marketing.With the rising use of AI and automation, the opportunities for innovation are increasing on a daily basis.Even with these tech advancements, the fact that human interactions will not change is going to be a determining factor for a brand's long-term success.Today, Brian discusses how being H2H (human to human) over B2C or B2B will always give your company a competitive edge, no matter how prevalent AI and automation become in the market.Highlights include:- How do companies strike the balance between automation and being human?- What drives people to take on marketing as a career or profession?- Advice for young marketers trying to find a balance between picking a marketing niche they love versus focusing on revenue.- What is a Fractional CMO?- Practical tools to become a human-centered marketer from day one.- How can marketing leaders upskill their employees?- Tips for marketers to grow and have a fulfilling career.Resources mentioned: Dots Oyebolu -https://www.linkedin.com/in/oyebilan/Bryan Kramer -https://www.linkedin.com/in/bryanjkramer/Bryan Kramer | Website -https://bryankramer.com/H2H™ Companies - https://www.linkedin.com/company/h2hcompanies/Thanks for listening to the Marketing Leadership podcast, brought to you by Dots Loves Marketing. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation.#PodcastSEO #PerformanceMarketing #PodcastAds #MarketingStrategy #MarketingIntelligence #PaidMedia
Released:
Jun 22, 2023
Format:
Podcast episode

Titles in the series (51)

Join me as I soak up wisdom from CMOs, thought leaders, and marketing-loving business leaders worldwide. Together, we'll uncover the secrets of Brand Marketing and Performance Marketing Strategies, from organic and paid media campaigns to marketing intelligence for predictable business growth. Our scope covers the D2C and B2B world. So far, we've had Bryan Kramer, Howard Tiersky, Neal Schaffer, Robert Rose, Drew Neisser, Julian Juenemann, Rand Fishkin, Dana DiTomaso, Ardath Albee, David Bain, Andrew Davis, Pam Moore and Pam Didnier, Mark Mark Schaefer, and many other great marketing leaders. No marketing fluff here, guys - promise! Don't forget to "smash" that review button to help this content get to more marketers like yourself (you know, the algorithm).