In this insightful episode, we chat with marketing expert Margaret Jobling, CMO of NatWest Group, who shares her invaluable experiences from the world of marketing and business. We discuss consumer understanding, data-driven decision making, seamless customer journeys, and the evolving technical and commercial acumen needed in today's competitive marketing landscape. Margaret offers practical tips on staying agile and adaptable in the face of uncertainty, making this episode a must-listen for anyone interested in marketing, business strategy, and staying ahead of the game in a constantly changing environment. Tune in to learn from Margaret's wealth of knowledge and apply these lessons to your own marketing and business journey.