30 min listen
TEI 336: Pricing software products right
TEI 336: Pricing software products right
ratings:
Length:
34 minutes
Released:
May 25, 2021
Format:
Podcast episode
Description
Global Product Management Talk is pleased to bring you the next episode of...
The Everyday Innovator with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.
About the Episode:
Today we are discussing how to price products, helping you avoid common mistakes and sharing steps to make your pricing smarter.
Our guest is Ajit Ghuman. He is the Head of Product Marketing at Narvar, an enterprise-grade customer engagement platform for retailers. Ajit is an expert in software pricing and his book, Price to Scale, covers an end-to-end approach to packaging & pricing for high-growth technology companies.
The Everyday Innovator with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.
About the Episode:
Today we are discussing how to price products, helping you avoid common mistakes and sharing steps to make your pricing smarter.
Our guest is Ajit Ghuman. He is the Head of Product Marketing at Narvar, an enterprise-grade customer engagement platform for retailers. Ajit is an expert in software pricing and his book, Price to Scale, covers an end-to-end approach to packaging & pricing for high-growth technology companies.
Released:
May 25, 2021
Format:
Podcast episode
Titles in the series (100)
TEI 252: Data does not speak for itself; It needs a story: How product managers make better use of data to tell a story and gain support. by Global Product Management Talk