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    SaaStr 470: PagerDuty's CMO and CPO Share How Product & Marketing Should Work Together

    SaaStr 470: PagerDuty's CMO and CPO Share How Product & Marketing Should Work Together

    FromThe Official SaaStr Podcast: SaaS | Founders | Investors

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    SaaStr 470: PagerDuty's CMO and CPO Share How Product & Marketing Should Work Together

    FromThe Official SaaStr Podcast: SaaS | Founders | Investors

    ratings:
    Length:
    22 minutes
    Released:
    Jul 25, 2021
    Format:
    Podcast episode

    Description

    In today’s digital age, product management and marketing need to have an integrated and collaborative relationship. In this podcast, hear from PagerDuty CPO, Sean Scott, and CMO, Julie Herendeen, on how PagerDuty has embraced a product-led growth model and the success they’ve seen since doing so.
    Released:
    Jul 25, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    The Official Saastr Podcast is the latest and greatest from the world of Saastr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we centre around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.