43 min listen
PURESPECTRUM - Michael McCrary (Founder & CEO). The entrepreneurial journey to build a $50m+ business in 5 years, trends and differentiation in panels…
FromInsights, Marketing & Data: Secrets of Success from Industry Leaders
PURESPECTRUM - Michael McCrary (Founder & CEO). The entrepreneurial journey to build a $50m+ business in 5 years, trends and differentiation in panels…
FromInsights, Marketing & Data: Secrets of Success from Industry Leaders
ratings:
Length:
43 minutes
Released:
Aug 30, 2022
Format:
Podcast episode
Description
The evolution of the sampling/ panels business and Michael's entrepreneurial journeyBrought to you by Horizon, the #1 Market Validation Software https://www.gethorizon.net/ In this episode we cover:How Michael has one well-behaved dogPathway through the industryThe evolution of panels and panel economicsRaising moneyAdvice for early stage businessesBalance between growth rate and ebitdaProduct development & sales approachThe relentless pursuit of data qualityWorking from home vs the officeAs well as Michael's book recommendation: NO RULES RULES: NETFLIX & THE CULTURE OF RE-INVENTION by Reed Hastings and Erin MeyerAll episodes available at https://www.insightplatforms.com/podcasts/Follow FutureView on Twitter at https://twitter.com/FutureView7
Released:
Aug 30, 2022
Format:
Podcast episode
Titles in the series (45)
PURESPECTRUM - Michael McCrary (Founder & CEO). The entrepreneurial journey to build a $50m+ business in 5 years, trends and differentiation in panels, the battle to maintain data quality. by Insights, Marketing & Data: Secrets of Success from Industry Leaders