43 min listen
NUDGE - Phill Agnew, Host. Spending two months' salary on an engagement ring? How nudge theory is used to boost sales; putting behavioural science int…
FromInsights, Marketing & Data: Secrets of Success from Industry Leaders
NUDGE - Phill Agnew, Host. Spending two months' salary on an engagement ring? How nudge theory is used to boost sales; putting behavioural science int…
FromInsights, Marketing & Data: Secrets of Success from Industry Leaders
ratings:
Length:
30 minutes
Released:
May 1, 2023
Format:
Podcast episode
Description
The FutureView podcast is published in conjunction with InsightPlatforms.comPart 1 of a two-parter with Phill Agnew, Host of The Nudge, the leading consumer psychology podcast providing great interviews with leading behavioural scientists and entrepreneurs, packed with evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Among other areas, we cover.... Phill's proclivity for 'running backwards'How I am unintentionally using behavioural scienceHow the likes of Amazon, De Beers, Snickers and the UK government use nudge theoryAds that have changed the worldRecommendations for marketersHow nudge theory fits with broader strategy All episodes available at https://www.insightplatforms.com/podcasts/Follow FutureView on Twitter at https://twitter.com/FutureView7
Released:
May 1, 2023
Format:
Podcast episode
Titles in the series (45)
THE LEGO GROUP - Elliott Linger (Global Head, Portfolio & Audience Development). What are the best ways to understand family audiences? Researching toys, video games & movies; advice for agencies; looking forward to the metaverse. by Insights, Marketing & Data: Secrets of Success from Industry Leaders