A Chief Information Security Officers (CISO) leads an extremely demanding role and is constantly bombarded with numerous sales pitches. So having a great product alone does not guarantee that a CISO will buy it. To increase your chances of success, it is essential to tailor your approach to meet their specific needs and interests. But there is more to it, and this raises the question... What are the best practices when selling to a CISO?

To help us with this topic today, we have Kenneth Foster, VP of IT Governance, Risk, and Compliance at FLEETCOR