46 min listen
From BDR to AE: Coaching Empowers Reps During Their Transition with Saad Khan
From BDR to AE: Coaching Empowers Reps During Their Transition with Saad Khan
ratings:
Length:
11 minutes
Released:
Apr 5, 2023
Format:
Podcast episode
Description
Saad Khan, former BDR Manager at Dooly and current Business Development Manager at Vendr, joins KD in this throwback episode of the Live Better Sell Better podcast. The transition from BDR/SDR to AE requires training and coaching because not every BDR is a good fit to become an AE.Saad suggests doing the 3 layers of pain activity and explains the elements of his Initiation: Give and Get, and Mirroring or turning an I conversation into an Our conversation. He also shares his hot take that there is a 4th unknown phase in the buyer's journey called the Unaware phase.HIGHLIGHT QUOTESDon't create "super reps" and instead coach them on the field - Saad: "Training could be just showing people how to use a tool, how to use Salesforce, how to use Dooly, what to do on a day-to-day. Coaching is you're on the trenches, you're on the field with them, you're working on plays every single day."The 4th phase of the buyer's journey is the Unaware phase - Saad: "People say the Buyer's Consideration Journey is made of 3 phases: Awareness, Consideration, Purchase. I disagree. I think there's one other phase which is the Unaware phase. The standard model suggests that the Awareness Phase is where people are downloading blogs, webinars, and articles. I disagree with that. If people are aware, awareness to me is you're not just aware that my company exists, you're aware of the problem that it solves." You can find out more about Saad in the links below:LinkedIn | InstagramLive Better. Sell Better. is sponsored by our proud partner:Rocket Reach | rocketreach.com
Released:
Apr 5, 2023
Format:
Podcast episode
Titles in the series (100)
Social Selling Mastery with Daniel Disney: Guest: Daniel Disney LI: https://www.linkedin.com/in/danieldisney/ (https://www.linkedin.com/in/danieldisney/) Topic: Social selling done right. Plus how to not be a boring robot and actually use humor in sales! Quick Intro: Why Dan - He quite literally wrote the book on social selling! I can’t think of anyone that has been more proactive, but also more adaptive when it comes to social selling. Not only has he sold $1Ms via social selling, but he also created the largest sales person group on the planet - Daily Sales. So who better to talk social selling and humor than DD. Key Questions What actually is social selling? How to build the right profile How to improve your LI connection rate. How to approach social selling in a new market Common mistakes he sees in social selling. Plus so much more! https://www.patreon.com/posts/37960318 (Private Patreon 2 Page Show Summary) by Live Better. Sell Better.