13 min listen
024 "It's a business - not a Cinderella story"
024 "It's a business - not a Cinderella story"
ratings:
Length:
14 minutes
Released:
Oct 2, 2021
Format:
Podcast episode
Description
Small business storytelling begins with your strategic purpose. It's absolutely not a fairy tale! So forget about finding the arc of the story. Entrepreneurs can't look to the movies for models of business stories. In this episode, we take a close look at Cinderella. We see what a business Cinderella would look like and how to turn the original Cinderella story into a marketing story that would work. Episode based on Grow Your Business One Story At A Time - http://mycopy.info/kbstory And my Udemy course has a whole section on this - http://mycopy.info/udemystoryoct
Released:
Oct 2, 2021
Format:
Podcast episode
Titles in the series (100)
009 Business storytelling: How to keep your audience from drifting away when you're telling a compelling story by Strategic Storytelling