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123 How to begin building your online brand when your website isn’t ready

123 How to begin building your online brand when your website isn’t ready

FromStrategic Storytelling


123 How to begin building your online brand when your website isn’t ready

FromStrategic Storytelling

ratings:
Length:
15 minutes
Released:
Nov 2, 2023
Format:
Podcast episode

Description

When you meet prospects, live or virtually, they often want to know more about you and your services.  Inevitably, they’ll ask for your website. Research shows 80% of buyers visit a website before making a purchase.  But what if your website isn’t ready? You may have good reasons for waiting to build a website. In fact, you might (wisely) want to avoid starting too early…before you know your client’s backstory or before you head off on vacation. Many business owners respond with an “Under Construction” page. That doesn’t do anything to build a following. On this podcast episode, you’ll walk through 5 steps to develop your brand and your online presence before you build your website.  You’ll also discover how to calculate the best time to start building your first website or implementing your website makeover.  You will learn… 5 steps to follow when you want to grow your audience before the website is ready Signs that it’s not the right time to start a website project How to get signups with a special page before you build the website Why you need to begin with a domain registered to you (and what can go wrong if you let your developer do this) RESOURCES Free training - Write your opt-in page to get more subscribers. Click here. Earlier podcast: Email marketing with stories. Click here. Free report: Discover your client’s backstory.  Click here. Consultation to strategize your marketing: Click here.   
Released:
Nov 2, 2023
Format:
Podcast episode

Titles in the series (100)

Strategic Storytelling blends together the magic of storytelling with practical strategies for copywriting and marketing, especially creating content, branding, and planning. Forget about movies, bedtime stories, and fairy tales: Cathy Goodwin, an online strategist and published author, show you how business storytelling will directly impact your bottom line. No fairy godmothers allowed!