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How Colin Nederkoorn doubled down on innovation to grow Customer.io

How Colin Nederkoorn doubled down on innovation to grow Customer.io

FromHow to Win podcast with Peep Laja


How Colin Nederkoorn doubled down on innovation to grow Customer.io

FromHow to Win podcast with Peep Laja

ratings:
Length:
30 minutes
Released:
Oct 4, 2021
Format:
Podcast episode

Description

Key Points
How Colin and Customer.io broke into their category (01:22)
My thoughts on product-based differentiation (03:03)
What game Customer.io is trying to win (04:34)
How Colin is trying to differentiate Customer.io (05:47)
Colin's thoughts on building and running a distributed company (09:06)
My view on new ways of management (10:53)
How Colin thinks about moats (12:40)
Colin's take on the big players in his category (16:12)
How Customer.io attracts tech-savvy buyers (20:30)
My thoughts on competing through innovation (21:22)
My advice on building a personal brand (25:35)
Wrap up (28:27)
Mentioned:TeslaLucidDriftIntercomMy Links:TwitterLinkedInWebsiteWynterSpeeroCXL
Released:
Oct 4, 2021
Format:
Podcast episode

Titles in the series (85)

Hear how successful B2B SaaS companies and agencies compete - and win - in highly saturated categories. No fluff. No filler. Just strategies and tactics from founders, executives, and marketers. Learn about building moats, growing audiences, scaling businesses, and differentiating from the competition. New guests every week. Hosted by Peep Laja, founder at Wynter, Speero, CXL.