This is episode 306. Read the complete transcription on the Sales Game Changers Podcast website. MARK'S TIP TO EMERGING SALES LEADERS: "Sales professionals have an obligation to reach out to people who you know you can help. Your goal is to earn the right, privilege, honor and respect to be able to talk with that person again. When you earn this right, then you can say you had a good day because you’re going to be able to come back and talk with them again and this time, you’ll get a little deeper, and be able to show them the real reason why and how you can help them. Customers are craving this level of transparency, authenticity and engagement."