48 min listen
63 - How to really know your audience
63 - How to really know your audience
ratings:
Length:
28 minutes
Released:
May 16, 2019
Format:
Podcast episode
Description
Every brand should have a good handle on who their ideal customer is, not just based on age or gender but rather on their needs and desires. In this episode we explore some ways to uncover the information you need to truly understand your audience and be able to provide them with the right product or service and craft the right messages and strategies to reach and convert them.
Released:
May 16, 2019
Format:
Podcast episode
Titles in the series (93)
2 - How to rebrand a 118 year old organization - with Adam Legge, President and CEO of the Calgary Chamber of Commerce.: Learn how to transform an organization from a negative to a positive brand perception. by a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.