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AI Continues to Eat Media Companies (429)

AI Continues to Eat Media Companies (429)

FromThis Old Marketing


AI Continues to Eat Media Companies (429)

FromThis Old Marketing

ratings:
Length:
71 minutes
Released:
May 24, 2024
Format:
Podcast episode

Description

While the world gets distracted by Scarlett Johansson's possible case against OpenAI, the AI giant continues to do deals with media companies.  This time, Open AI signed a deal with News Corp (owners of WSJ) for $250 million over five years (reported). Who's next? Trump Media's quarterly reported was more than a disaster, and yet the stock keeps going up. And we have a nice disagreement about whether Chick-fil-A should embrace or fire their internal social media influencers.  Hits and misses include GaryVee's new book and Coca-Cola lens. Rants and raves include content marketing platforms and a nice rave for the Cleveland Guardians baseball team. ----- This week's links: OpenAI vs. Black Widow OpenAI Signs Deal Trump Media Report Social Influencers and what to do Coca-Cola Lens GaryVee's Book Trailer ----- This week's sponsor: Hubspot's Service Hub is a game changer for marketers and creators. Check it out today at http://hubspot.com/service. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Experience Advisors.
Released:
May 24, 2024
Format:
Podcast episode

Titles in the series (100)

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.