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How Evil Is Facebook? (260)

How Evil Is Facebook? (260)

FromThis Old Marketing


How Evil Is Facebook? (260)

FromThis Old Marketing

ratings:
Length:
67 minutes
Released:
Feb 26, 2021
Format:
Podcast episode

Description

In headline news, Facebook makes a deal with the Aussie press, doing exactly what we said they would do last week. At the same time, Facebook commits to $1 billion for the news industry. A generous gift or more of the same from Facebook? Macy's media network is taking off to a tune of more than $35 million. Can their business model be saved? Robert and Joe believe the opportunities are great in number. Print is back again, while the great ad tech consolidation is upon us. Rants and raves include social money creator tokens from an Oregon-based band and the worldwide web is ending as we know it. ------ This week's sponsor: accessiBe accessiBe, the company that conducted the research discussed on the show, offers an automated, AI-based accessibility solution and ongoing monitoring for websites of all sizes. Hands free, affordable and ever-lasting, ensuring your website is always accessible for people with disabilities and protecting you from legal action. Get an accessibility test on your website here. ------ Catch past episodes show notes at ThisOldMarketing.site.  
Released:
Feb 26, 2021
Format:
Podcast episode

Titles in the series (100)

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.