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Beyond Keywords: Exploring the Synergy of SEO and Social Media - Ben Kazinik

Beyond Keywords: Exploring the Synergy of SEO and Social Media - Ben Kazinik

FromFunky Marketing: Bold Strategies for B2B Growth and Revenue


Beyond Keywords: Exploring the Synergy of SEO and Social Media - Ben Kazinik

FromFunky Marketing: Bold Strategies for B2B Growth and Revenue

ratings:
Length:
55 minutes
Released:
Feb 22, 2024
Format:
Podcast episode

Description

Just wrapped up an incredible podcast episode with Ben Kazinik, and I'm buzzing with insights to share!

This conversation ventured into the realms of SEO, social media, content marketing, and the fascinating interplay between them.

Ben is an experienced well-rounded marketing manager. He grew a B2C home decor company to over $1M in annual revenue. He worked for several SAAS B2B companies managing email marketing, content marketing, and affiliates.

He has created and managed blogs, affiliate programs, referral programs, influencers, cold email outreach and social media. He has a deep passion for CRO, A/B testing and UI/UX.

Ever find yourself pondering the heavyweight match between SEO and social media? Which should lead your digital strategy?

Ben brought a wealth of knowledge, discussing how blending expert matchmaking with strategic content creation can revolutionize how we approach marketing.

Imagine a world where finding the right marketing talent is as easy as swiping right on a dating app—this is the future Ben envisions with Maple, a platform connecting brands with marketing mavens.

We delved into real-world examples, showcasing how companies like ClickUp are empowering experts to elevate their brands and the remarkable impact of strategic content on LinkedIn.

For anyone navigating the complex digital marketing landscape, this episode is a goldmine of actionable strategies and innovative insights. Whether you're a seasoned marketer or just getting your feet wet, there's something in here for you.

Curious? Dive into the full episode to turbocharge your marketing strategies. Don't forget to subscribe and join the conversation. Your next big idea might just be a play button away!

Connect with Ben:
LinkedIn: https://www.linkedin.com/in/ben-kazinik/

Timestamps:
0:00 Intro
0:14 Social media vs SEO strategies for content creators
2:50 Content marketing and expert matching platform
7:24 Empowering subject matter experts for brand promotion
8:45 Leveraging LinkedIn for business growth
14:47 LinkedIn content strategy and personal branding
20:44 Marketing, content, and SEO strategies
24:20 AI's impact on content creation and marketing strategies
33:03 B2B marketing strategies and SEO effectiveness
34:32 Marketing strategies and avoiding burnout
38:47 Work-life balance and creativity.
45:08 Mentorship, community building, and partnerships for business growth
50:06 Marriage advice, community-building, and overcoming fear of vulnerability

Subscribe to FUNKY MARKETING: BOLD STRATEGIES FOR B2B GROWTH AND REVENUE on any podcast platform and drop a question here in the comments.

Website: https://www.funkymarketing.net/funky-marketing-show/
Apple: https://podcasts.apple.com/us/podcast/funky-marketing-bold-strategies-for-b2b-growth-and-revenue/id1501543408?uo=4
Spotify: https://open.spotify.com/show/136A3zxZ5JYCukvphVP56M
YouTube: https://www.youtube.com/@funky_marketing

Give us a review: https://ratethispodcast.com/funkymarketingshow/

And if you need help, check out the Funky Marketing Pricing page: https://www.funkymarketing.net/pricing/

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Send in a voice message: https://podcasters.spotify.com/pod/show/funky-marketing/message
Released:
Feb 22, 2024
Format:
Podcast episode

Titles in the series (100)

If you're looking for bold strategies for B2B growth and revenue, look no further than Funky Marketing. I'm Nemanja, a LinkedIn Rising Star of Marketing, and I'm here to show you how to win it all. With my help, B2B companies can drive their business forward with better positioning, planning, and execution – all with a bit of funk! Tune into Funky Marketing and let's get your business growing. It's time to own the game!