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Peep Laja Strategic Narrative and Brand Polarization As the Key to Positioning

Peep Laja Strategic Narrative and Brand Polarization As the Key to Positioning

FromFunky Marketing: Bold Strategies for B2B Growth and Revenue


Peep Laja Strategic Narrative and Brand Polarization As the Key to Positioning

FromFunky Marketing: Bold Strategies for B2B Growth and Revenue

ratings:
Length:
43 minutes
Released:
Dec 23, 2020
Format:
Podcast episode

Description

Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing a good job for good people.  
It is organized by Funky Marketing.
Your host is Nemanja Zivkovic, CEO, and Founder of Funky Marketing.   
Our guest was Peep Laja.  He's a former champion of optimization and experimentation turned business builder. He does a lot of thinking, reading, and writing around business, strategy, and optimization.   
He's building a portfolio of companies, serving as a founder and my own angel investor. He uses the profits from existing businesses to build new ones.  What's different about his approach is that he's not acquiring companies or investing in startups. He builds each business from ground-up - from opportunity spotting to customer development to product-market fit. He takes the business to millions in revenue, builds a team, and eventually let them take over day-to-day business ops.  
Find more info about Peep and what does he do using the links:
https://cxl.com/
https://speero.com/
https://www.wynter.io/ 
Find more info about Funky Marketing and Nemanja:
https://www.linkedin.com/in/zivkovicn...
https://funkymarketing.net/ 
Enjoy listening and send us feedback!
Released:
Dec 23, 2020
Format:
Podcast episode

Titles in the series (100)

If you're looking for bold strategies for B2B growth and revenue, look no further than Funky Marketing. I'm Nemanja, a LinkedIn Rising Star of Marketing, and I'm here to show you how to win it all. With my help, B2B companies can drive their business forward with better positioning, planning, and execution – all with a bit of funk! Tune into Funky Marketing and let's get your business growing. It's time to own the game!