Josip is our funnel strategy lead. He is trained as a biomedical scientist but I managed to tempt him away into the world of online funnels. He is an expert in data analysis, funnel and promo strategies, and automation. He is responsible for reviewing all of our client's data and their funnels and identifying what the ideal funnel for them would be and helping them to be able to plan that out and build that ideal funnel in order to increase their revenue.In this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Josip focuses on one project and talks about lead magnets. He is telling us how to increase opt-in rates and get more visitors to the website.We talk about four steps that can help you optimize your page, get more people to sign up for your email list, and therefore help you sell more of your products. Josip gives us real-life examples from our clients which proved to be working very well. He explains what inline forms are, why we should use banners throughout our page and why lead magnets are so important. He loves talking about numbers be prepared there will be a lot of them!For more interviews and tips on building funnels to sell more online courses, join our Facebook group for Advanced Online Course Creators.What You’ll Learn In Today’s Video:◉What are the steps to improve and optimize your website◉Why lead magnets are so important◉How to increase your opt-in rate and get more visitors to your website◉What are inline forms and where should they be on your website◉How important is the placement of the lead magnet on your website◉What is a good opt-in rate and how to get to that number