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Massive Profit This Holiday Season Through Empathy & Authentic Customer Connections

Massive Profit This Holiday Season Through Empathy & Authentic Customer Connections

FromeCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.


Massive Profit This Holiday Season Through Empathy & Authentic Customer Connections

FromeCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.

ratings:
Length:
33 minutes
Released:
Oct 8, 2021
Format:
Podcast episode

Description

In today’s episode, my guest is Rosa Hu the VP of Product Marketing from Yotpo. They are an eCommerce Marketing Platform that helps accelerate the growth of online businesses through reviews, SMS marketing, loyalty programs and more. Their range of services and solutions cater to Shopify brands by empowering them to intelligently engage and retain customers by delivering desirable and profitable business outcomes, including increased revenue and customer interactions.This is a timely conversation of learnings along with an amazing exclusive listener-only bonus. Let's jump in and learn more!WHAT YOU WILL LEARN TODAYThe strategy how to thoughtfully and intentionally strengthening relationships with your customers.Benefits of the new multi-year relationship between Shopify and Yotpo.The importance of social proof to establish trust which increases conversion rates.Why giving customers a stage to amplify their voice is a powerful way to grow your brand's community.LINKS AND RESOURCES MENTIONEDYotpoYotpo Product Reviews Shopify AppYotpo Loyalty & Rewards Shopify AppYotpo SMS Marketing Shopify AppDirect-to-Consumer Marketing CourseFree Text Messages For 30-Days - Thanks Rosa!EPISODE SPONSORThis episode is brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google. Hosted on Acast. See acast.com/privacy for more information.
Released:
Oct 8, 2021
Format:
Podcast episode

Titles in the series (100)

My name is Steve Hutt, and I host the eCommerce Fastlane, a podcast that one anonymous reviewer called, "Impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."At eCommerce Fastlane, I aim to provide you with the resources and source of truth for e-commerce growth and marketing education, with specific focus on brands powered by Shopify. Since 2016, I've been empowering and guiding Shopify businesses to build, grow, and scale.Whether you are an established Shopify business owner or aspiring to launch your own direct-to-consumer (DTC) brand, this podcast is here to accelerate your knowledge and help you achieve success. Twice a week, I bring you actionable strategies and marketing tips through our Insights Blog and podcast episodes.Join me and a roster of Shopify partners and subject matter experts as we dive deep into the latest D2C marketing strategies, B2B e-commerce insights, and proven tactics to drive traffic, boost conversion rates, increase average order value, and maximize customer lifetime value.With a broad range of topics covered each week, we explore the best Shopify apps, email marketing, marketing automation, SMS marketing, text marketing, Shopify best practices, DTC e-commerce, and advertising platforms such as Facebook, Google, Instagram, TikTok, Snapchat, and Pinterest. We also dive into the Shopify app store, B2B e-commerce, acquisition and retention strategies, and the evolving landscape of retail and online stores.Our discussions go beyond the surface, providing you with in-depth knowledge, expert advice, and practical tips to optimize your e-commerce operations.Whether you're a marketer, DTC founder, online business owner, or entrepreneur, I aim to help you improve efficiency, increase revenue, and enhance customer retention, ultimately building lifetime customer value for your Shopify store.The world of e-commerce is ever-evolving, and at eCommerce Fastlane, I’m committed to keeping you informed and ahead of the curve. Together, let's unlock your ecommerce potential and accelerate your business to new heights. Hosted on Acast. See acast.com/privacy for more information.