29 min listen
150: Turning The Traditional Agency Model On It’s Head To Better Serve Shopify DTC Brands
150: Turning The Traditional Agency Model On It’s Head To Better Serve Shopify DTC Brands
ratings:
Length:
47 minutes
Released:
Apr 16, 2021
Format:
Podcast episode
Description
Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guests are Eric Dyck, Director of Content Marketing and David Steele, Co-Founder & CEO of Pilothouse Digital. They're a performance paid media agency that helps Shopify DTC brands to grow and scale. It's a paradigm shift from the traditional client/agency model to more of a partnership to drive conversions and lifetime customer loyalty.What You Will Learn TodayTop traffic platforms that you should be investing resources into for customer acquisition.Why the product details page (PDP) is not the ideal place to send new traffic.The 3 ways to grow your Shopify store.The revenue benefits of upsells, pre-sells, abandoned cart SMSs, advertorials, tripwires and more.Links And Resources MentionedPilothouseDTC Newsletter - Free, twice-weekly insightsDTC Podcast30% off Pilothouse CreativeThank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?Listen to the eCommerce Fastlane Podcast on Apple Podcasts, Spotify, Stitcher, or Google Play. Subscribe to the show and get notifications when new episodes are released.Episode Sponsor: SMSBUMPToday’s episode is brought to you by SMSBump, an incredible Shopify App to boost customer retention and revenue on autopilot.Yotpo SMSBump is the leading SMS marketing solution for eCommerce brands looking to build a top revenue channel. SMSBump helps you recover carts, launch targeted campaigns and engage in truly conversational commerce. SMSBump is a part of Yotpo’s eCommerce marketing platform, helping forward-thinking brands accelerate direct-to-consumer growth.Join over 90,000 businesses that use SMSBump to build meaningful relationships with their customers and sell online.Download for FREE and set up in less than 5 minutes. This is the only text marketing app you would ever need. And now as an eCommerce Fastlane listener, you get a 1-month free trial on their paid plans. Hosted on Acast. See acast.com/privacy for more information.
Released:
Apr 16, 2021
Format:
Podcast episode
Titles in the series (100)
24: Learn How You Can Grow Revenue With Unique Brand Experiences Paired With Proven Best Practices: Thriving with Shopify: SHOGUN by eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.