Roque's (Rock) path to CRO is not necessarily the traditional one. Roque is a veteran of the US Armed Services. Has a Master's Degree and was never an SDR or BDR. Listen to how he made a decision to join, and then how he transitioned afterward into a very compelling career. He was a first 200(ish) at Salesforce and interviewed with Marc Benioff. He's followed up with successful stints at Mashery and now Troops.ai. Likes being the underdog and how that helps him Has learned to teach prospects and reps to understand change management from "As is" to "Will be" Why years 2, 3, 4, and 5 are the most important in your career ----- To listen to more episodes from the Surf & Sales Podcast, use the following links to subscribe in your favorite podcast player: Apple Podcasts Spotify Google Podcasts ----- Are you tired of going to sales conferences in the same old cities, in huge hotels full of thousands of vendors selling you when you’d rather be honing your own skills, building real relationships, and investing in personal and professional growth? We are too, so we changed the game with Surf & Sales 2020 in Playa Grande, Costa Rica. If you're looking for deeper learning, meaningful relationships, and an experience that will transform you and your career or business, head on over to Surf & Sales Playa Grande 2020 to learn more.