This is episode 628. Read the complete transcription on the Sales Game Changers Podcast website. Purchase Fred Diamond’s  best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! Today’s show featured an interview with Infinite Electronics sales leaders Jason Koshy and Sara Wakefield. SARA’S ADVICE:  “Know your customer, and that’s really always 101 type of stuff. But at the same time, don’t cast the net wide. Focus, know how you’re going to measure success, and then pivot if you need to.” JASON’S ADVICE:  “It’s self-awareness. Figuring out where you are and what’s going on around you and figuring out how to navigate it. Because there’s a lot of things you can do, but we have to be much more prescriptive in what’s going on in the world. That’s self-awareness and understanding of where you are, where you want to go to, what you’re facing, can really create a result-oriented successful result for the business and individually.”