Looking to start or grow a thriving community? 

Well, today's your lucky day! 

On this episode of Funky Marketing Show, we're joined by Joel Primack, Social & Community Specialist at Lattice, Co-Founder of Revenue Era, and a Host of The Community-Led Growth Show to talk about the science of community-led growth.

Joel shares his wealth of knowledge on the topic and covers everything from what community-led growth is and how to build a strong foundation for your community to how to measure success and keep your community engaged. He also shares some insights on the future of community-led growth and how it's going to shape the way we do business.

If you're looking to start or grow a thriving community, this episode is definitely for you!

Overview of what we talked about:
0:00 - Intro
2:29 - Background on Joel’s work
5:24 - What is community-led growth?
11:52 - Things we need to think about before starting the community
17:59 - Choosing the right channel for building community
24:29 - Onboarding and engaging people in the community
28:52 - Getting approached to join the community
30:19 - Onboarding can make or break the community
34:11 - The community owner's job is to serve the people in it
36:34 - Measuring the engagement of the community 
42:07 - Evoking reactions in the community makes them more engaged
46:09 - Unexpected thing that happened when Joel started building the community
51:05 - There is always room for the community to grow and thrive
54:48 - Where can you find more information about Joel
55:52 - Outro

Connect with Joel:
https://www.linkedin.com/in/joel-primack/
https://twitter.com/jprimack25

Enjoy!

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Funky Marketing Show is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing an amazing job for amazing people.

Listen on:
Anchor: https://anchor.fm/funky-marketing
Spotify: https://open.spotify.com/show/136A3zxZ5JYCukvphVP56M
Apple: https://podcasts.apple.com/us/podcast/funky-marketing-show/id1501543408?uo=4

Our website: https://www.funkymarketing.net/

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