In episode #2073, Neil and Eric talk about effective alternatives to the competitive landscapes of PPC & SEO. Discover the benefits of affiliate marketing, what it means to integrate community and live events, and how you can use social media to your advantage. Tune in to learn how to stand out in an increasingly competitive landscape! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Effective Alternatives To The Competitive Landscapes of PPC & SEO [00:30] Why PPC and SEO are becoming more competitive. [01:30] The benefits of affiliate marketing and how to do it. [02:02] How to integrate community and live events. [03:00] Examples of tools that can help you compete in PPC and SEO. [03:29] How to get mentioned in articles and how this can drive revenue. [04:40] How to determine which social media platform you should be focusing on. [06:03] Eric’s tips for podcasting and how to integrate your different channels.  [06:40] How to use live functions on social media in conjunction with influencers if you’re selling physical goods. [07:44] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [07:53] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   NP Digital WhatRunsWhere Edison Research: The Infinite Dial Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu