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43. How do you delight Indian banking customers?

43. How do you delight Indian banking customers?

FromFuture Proof


43. How do you delight Indian banking customers?

FromFuture Proof

ratings:
Length:
24 minutes
Released:
Oct 30, 2019
Format:
Podcast episode

Description

What makes a bank successful? How do you attract and retain customers in the Indian banking market? And what role does technology play? S. Ramakrishnan, Head of Retail Banking & Wealth Management for HSBC in India, speaks to Andrew Stephen and Amy Cashman about creating a winning customer experience, the benefits of being a multinational business, the future growth opportunities and how they are partnering with fintechs to make improvements to their service in an agile way.
Released:
Oct 30, 2019
Format:
Podcast episode

Titles in the series (100)

Future Proof is the marketing podcast from Said Business School, Oxford University, and Kantar, the world’s leading marketing data and analytics company. In each episode, we’ll have a frank discussion with an expert, to help brands and business leaders navigate the changing landscape of marketing… and hopefully dispel some myths and misconceptions along the way. Looking at big industry question through both a market research and an academic lens, we can help prepare marketers for the future (with proof). All episodes and more info at https://www.kantar.com/