24 min listen
7. Is voice technology the next big thing?
FromFuture Proof
ratings:
Length:
25 minutes
Released:
Sep 24, 2018
Format:
Podcast episode
Description
Arpapat Boonrod (Nokki), CEO for Kantar’s Insights division in Thailand, discusses her ESOMAR-award winning research into voice assistants and their application in Asia Pacific, explaining how and why these devices and the technology behind them are going to impact our lives. Why is voice different? And what can brands do to prepare themselves for a voice-activated world? Hosted by Andrew Stephen, L'Oreal Professor of Marketing at Saïd Business School (Oxford University) and Julie Kollman, Chief Research Officer at Kantar.
Released:
Sep 24, 2018
Format:
Podcast episode
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