Everand Logo

Welcome to Everand!

  • Discover this podcast and so much more

    Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

    Insights from Brand Builder Series – A conversation with Stuart Spencer, Group Chief Marketing Officer, AIA

    Insights from Brand Builder Series – A conversation with Stuart Spencer, Group Chief Marketing Officer, AIA

    FromFuture Proof

    Start listeningView podcast show

    Insights from Brand Builder Series – A conversation with Stuart Spencer, Group Chief Marketing Officer, AIA

    FromFuture Proof

    ratings:
    Length:
    18 minutes
    Released:
    Sep 25, 2023
    Format:
    Podcast episode

    Description

    As part of our report on the world’s valuable global brands, Martin Guerrieria, Head of Kantar BrandZ speaks with Stuart Spencer, Group Chief Marketing Officer, AIA. AIA rose four places this year in the Kantar BrandZ Global Top 100 ranking amid continued expansion into health insurance and health services. Hear more about how AIA approaches industry challenges, maintaining a solid relationship with consumers and drives a strong sustainability agenda. Discover extensive analysis on the most valuable global brands in the Kantar BrandZ global report.
    Released:
    Sep 25, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Future Proof is the marketing podcast from Said Business School, Oxford University, and Kantar, the world’s leading marketing data and analytics company. In each episode, we’ll have a frank discussion with an expert, to help brands and business leaders navigate the changing landscape of marketing… and hopefully dispel some myths and misconceptions along the way. Looking at big industry question through both a market research and an academic lens, we can help prepare marketers for the future (with proof). All episodes and more info at https://www.kantar.com/